Spring Strategy Session With Kim Dawson

Kim Dawson, The Sassy Strategist, will give your business strategies a thorough spring cleaning!  

Salonistas, it's easy to feel frustrated this time of year!  Reaching your financial goals, struggling to find customers and clients, seeking the best way to market yourself and your brand, dealing with a long "To Do list" and no budget to hire help.   These are the challenges that every creative business owner faces.  Kim will challenge you to look at your business strategy much the same way that you design your projects so that you can discover great solutions to get your desired results. In this presentation, you will learn 3 key strategies for taking control of your business for beautiful, successful results. 

If you'd like, please send Kim Dawson kim@kdawsonco.com some advance questions that are vexing you and your brand.  
About Kim:  Kim Dawson is a  Business Strategist specializing in helping small business owners connect their entrepreneurial passion to smart, effective strategies in order to achieve the results they deserve, such as more money, more time, more impact and long lasting success.  Her specialty areas include revenue generation, pricing, scalability,business development and growth and branding. 

Before becoming a consultant, Kim was co-founder of Atalasoft, a software company based in Western Massachusetts, and owned/operated a health and wellness company, The Wellness Workout. Kim earned her Bachelor’s degree in Accounting & Business Administration, and a Master’s degree in Nutrition.Kim recently joined the Advisory Board of Abundance Farm, a food justice farm and outdoor classroom focused on promoting food justice, community, and outdoor education of the natural world. Kim previously served as an advisor and Chief Operating Officer of Boston Business Women, a professional membership organization focused on supporting women entrepreneurs through community, wellness, and career development. Kim is currently a member of the “Dream Team” of BostonSpeaks, a communication, business, and leadership training company.Kim is the host of ‘The Sassy Strategist Podcast‘ and is launching her first book in 2018, “From Passion to Profits: The Sassy Strategist’s Guide To Building Your Business.”
When;  Tuesday:  March 20
Where:  Lekker  
1313 Washington Street
Boston, MA  02118
RSVP:  Jill.Palese@gmail.com
Please bring snacks and wine to share with the group


Marketing Sh*t

A Night with Christina Fagan, 
CKO of Sh*t That I Knit

Please join Design Salon and Christina Fagan at Neoscape on Tuesday night.  Christina's shit is ON FIRE!  She has managed to make knitting very cool and has turned her high end knitwear into "a thing" by using a catchy company name, along with clever instagram tricks.  Christina, a Boston area native, has taken her passion for knitting to a whole new level.... the marketplace
is loving Christia's sh*t!  

Sh*t That I Knit is a knitwear company based out of Boston, MA. Our Founder and CKO (Chief Knitting Officer), Christina, learned how to knit as a 10 year old from the CMO (Chief Mom Officer) in Cape Breton, Nova Scotia. As we head into our third season selling knit sh*t, we now employ a group of women in Lima, Peru who are much better knitters than we are. Because of companies like ours, they can knit from home- enabling them to take care of their children while bringing in income to support their families. 
Sh*t That I Knit was founded out of a serious love of knitting and a minor love for joking around about the word sh*t. We like to keep it light, but to get mushy for a moment, it's because of people like you, supporting small business and insane entrepreneurs, that we get to live out this dream life everyday. 
Thank you for supporting our dreams - we sincerely hope you love your knit sh*t as much as we love making it!! 

When:  Tuesday, January 30
Time:  7:00
Where:  Neoscape
23 Drydock Ave  Suite 710W
Plenty of parking in the spaces!
RSVP:  Jill.palese@gmail.com
Please bring wine or snacks to share


Photo Styling for Outstanding Social Media

Please join us on Tuesday, December 19 for an evening to learn about photo styling for Social Media.  Our panelists specialize in Food, Fashion, Interiors and lifestyle and will share tips for successful imagery.  If last minute holiday gifts are on your mind, Katheryn Yee, our moderator and founder of The Everyday Co. will open her pop up shop an hour before we meet.  Stop over and see her!

When:  Tuesday, Dec 19 
Time:  7:00 pm
Where:  Neoscape
23 Drydock Ave, Suite 710W
Please Bring holiday wine and treats to share with the group
RSVP: Jill.palese@gmail.com

Style Director Joss and Main, Donna Garlough

Donna is the Style Director for Joss & Main, a wee little home-decor site with 20 million members (and some pretty amazing products). She lives and breathes color and pattern, lamps and linens, chairs and chandeliers. Donna transforms ideas into photos, pieces into looks, aspirational into attainable. She has Champagne taste, but is also a little bit cheap. Except when it comes to Champagne. And hotels. And toilet paper. 
Donna's work and words have appeared in the Wall Street JournalInStyleGlamourReal SimpleCountry Living, the Huffington PostSheKnowsBrit + Co., About.com, and now, Self Styled, her new book book launching soon. 

Fashion Stylist, Aricia Symes-Elmer 

Aricia Symes-Elmer, founder of Unfoldid is a style expert and professional wardrobe consultant serving the greater Boston area.  Aricia earned a double degree in International Business and Asian Studies from University of Vermont and an MBA from Stern at New York University.  Aricia has traveled the world working on a variety of roles in fashion.  These roles include everything from coordinating designs, sourcing, manufacturing and shipping in China and Europe for a New England-based shoe company, to working on the privatization of the largest chain of women’s clothing stores in Croatia.  
After her work overseas, she started her own personal styling business, Shift Your Style. Aricia has worked in print, modeling, fashion show production and corporate events throughout the country from Las Vegas to New York.

Aricia's experience includes work as a style contributor on CBS/WBZ-TV, contributing style feature writer for Northshore Magazine, the exclusive Stylist and Personal Shopper of the Northshore Mall, and the Resident Professional Stylist for Assembly Row and Linden Square Wellesley.  Some of our clients include companies such as Boston Consulting Group, TripAdvisor, as well as on-air personalities and corporate executives.

Interior and Lifestyle Photographer, Joyelle West

Joyelle West has been a busy girl. She has an impressive and lengthy client list, including Homepolish, Joss &Main, Remodelista, Boston Globe Magazine, Boston Home, Cosmopolitan, and AllModern. Her work has been featured widely in publications and blogs, including Design New England, Houzz, Design Sponge, Rue Daily, Architectural Digest, Domino, and Apartment Therapy.  When not photographing, she's outdoors somewhere in New England, usually hiking or climbing. She loves Instagram and has been known to inadvertently use an embarrassing hashtag. You can see her work on her website www.joyellewest.com and she's currently photographing a book Self Styled, due out in Spring 2018. 

Lifestyle and Food Blogger, Kate Bowler (@domestikateblog)


Kate is a Boston-area based lifestyle blogger behind Domestikatedlife.com, where she writes about food, entertaining, style and family. Kate's work has been featured in Martha Stewart Living, Better Homes and Gardens, Family Circle, The Improper Bostonian, and many other digital publications. In addition to managing her blog, she is the co-President of the Boston Bloggers Association and is currently working on her first cookbook, due out in Fall 2018. 

Lifestyle Product Company Founder, Kathryn Yee, Moderator 

Kathryn Yee, founder of The Everyday Co., a stylish and sustainable Boston based lifestyle brand.  Kathryn will be our moderator for the evening.  Stop by to say hi to Kathryn at the holiday Pop Up Shop at 19 Drydock Ave M-Th 10-4.  Kathryn will also be open an  hour before the Design Salon event!


About Our Host

Established in 1995 as a visualization firm, Neoscape has evolved into a full-service creative consultancy with studios in Boston, New York City, and San Francisco. Over the years, our team of passionate and curious problem-solvers has created integrated visual campaigns for some of the biggest companies in commercial and residential real estate, hospitality, and travel. Our objective is to create immersive storytelling experiences for our clients that spark understanding, kindle vision, and ignite buy-in.


"You Make It Possible"

Creative Coaching Night with Elaine Totten Davis

Salonistias, you already know that you have the creativity and desire to achieve success as a designer.  But do you ever feel like you could use someone by your side to help you push past the blocks that hinder your work?  We all have that little voice inside our heads that sometimes creates doubt, fear and anxiety that gets in the way of accomplishing all of your goals.  

Please join us at Venegas and Company
's new south end Showroom.  Owned by Donna Venegas, this Five woman Design Firm and showroom has become the leader in custom cabinetry in Boston.

On April 4th, we will meet Elaine Totten Davis of You Make It Possible who will work with us to listen, guide, advise and challenge us to figure out what we truly want for our professional lives.
For more than two decades Elaine worked in advertising and publishing. Working with photographers, art directors, designers and writers, she gained a deep respect for the creative process and for the unique qualities of creative professionals, and learned up close how their work affects their personal and professional lives.
Elaine's coaching process includes:
 ▪ Drawing people out and getting them excited and focused
 ▪ Inspiring positive energy
 ▪ Inspiring people to fall in love with who they are and their own unique happiness
 ▪ Giving my whole heart to stand behind you and support you to achieve your goals
   Elaine earned her Certified Professional Coach (CPC) certificate from iPEC – the Institute for ProfessionalExcellence in Coaching. iPEC is accredited by the International Coach Federation, and is the first and only International Coaching Federation (ICF) accredited coach training school to include in its curriculum all of the training needed to qualify as a Master Level Coach.

 Please join us!
When:  Tuesday, April 4th
Where:  Venegas and Company- 477 Harrison Ave #2A
RSVP:  Jill.palese@gmail.com


In the Company of Boston Creative Women

5 Kick Ass Women Who Get Shit Done

Design Salon has no shortage of creative, fantastic, entrepreneurial, gals who are making a difference in the Boston Design community.   The evening's discussion will be a continuation of Grace Bonney's book In the Company of Women-Inspiration and Advice from over 100 Makers, Artists and Entrepreneurs.  Please join "Designing Women" Barbara Vail, Haley Mistler,  Joyelle West, Nicole Baas, Sonja Haviland as they share their creative careers, tips, etc.  This is a great networking opportunity and we love to see new faces.  

 Tuesday, January 24
Where: Lekker
1313 Washington Street, Boston
RSVP:  Jill.palese@gmail.com
Please bring snacks and wine to share

Interior Designer 
Growing up with an auctioneer for a father, I was taught that everything has a story -- that pieces don’t just take up physical space, but that they mean something because of where they were found, when they were found, or whom they were passed down from. 
My formal education reflects my interest in both interior design and the wellness of the human body. After completing my degree in Nutrition, I moved on to study Residential Interiors at Boston Architectural College. This background has helped me to approach projects holistically, as I create or redesign spaces in a way that is attentive to the impact those spaces will have on the people living in them. 

Graphic Artist  

A Boston-based freelance graphic designer and budding illustrator. Designing professionally for over 9 years, she's had the pleasure of working with many companies of all sizes to create beautiful visuals. In graphic design, she especially loves branding work. In illustration, she moves away from the computer, using pen, ink and watercolor to make images by hand. Haley is a graduate of the New England School of Art and Design.

Her clients include Homepolish, Joss & Main, Remodelista, Boston Globe Magazine, Boston Home, Cosmopolitan, and AllModern. Her work has been featured widely in publications and blogs, including Design New England, Houzz, Design Sponge, Rue Daily, Architectural Digest, Domino, and Apartment Therapy. When not photographing, she's outdoors somewhere in New England, usually hiking or climbing. She loves Instagram and has been known to inadvertently use an embarrassing hashtag. You can see her work at www.joyellewest.com, and she's currently photographing a book Self Styled, due out in Spring 2018. 

She’s one of the few left and right brain gals in the neighborhood.  It's difficult to believe that Nicole graduated with a business degree and a focus on accounting/finance/economics.   Her work boasts that of a fine artist with a finely tuned style...not a numbers gal.  Nicole worked in advertising until 2013, when she launched her own wedding and lifestyle photography brand.  Now, currently in her 4th year of business, her unique trademark nature inspired look is in the process of transitioning to commercial and editorial work for retail, lifestyle and interior brands. In addition to photography, Nicole, with her naturalist's eye, is about to launch a floral photography business in collaboration with a local floral designer. 

Interior Designer

After working with top firms in the industry on both coasts, in 2015 Sonja launched the eponymous design firm. Sonja’s studio creates signature spaces through custom interiors and project management.
Her extensive background and versatility as a designer, enables Sonja the opportunity to work across hospitality, retail, commercial and residential spaces. Her commitment to her clients and partners along with her enthusiasm and flexibility creates designs that are innovative and thoughtful. In 2014, Sonja was honored with the Rising Star Award for excellence in retail design and a 2013 VMSD Designer Dozen recipient.Sonja holds degrees in Studio Art & Art History from Gettysburg College and Interior Design from the Parsons School of Design.


September is on Fire!

Dear Salonistas,

Obviously it's been a busy summertime and the payoff is happening.  The Design Salon gals have been on FIRE.  Here's some scoop...

On September 20th at 7:00, Marni Katz kick off our Fall Season at Lekker.  See below for details.

Jill Rosenwald and Jennifer Hill are speakers on the panel for Grace Bonney's new book tour:  In the Company of Women on October 6th at Brattle Theater in Cambridge

Kristina Crestin made the final cut of MTV's Fresh Faces of Design competition!  Check her out and throw your best wishes and support out to Kristina.  The ladies of Design Salon are pulling for her...make us PROUD!


Pitch and Bitch

A fall priority list MUST DO with Marni Katz

Join the Ladies of Design for the September kick off event at Lekker 

Marni Katz will walk us through a strategy session with insider intel on what editors are really looking for and how to best pitch your product to them....she will even share a few tricks of the trade from an editor's point of view.  Ink this night into your fall calendar and bring your best product pitches or editor bitches.

Marni Elyse Katz is a freelance design journalist and art consultant, and the blogger behind StyleCarrot. She contributes regularly to the Boston Globe and other local publications including Design New England, Boston Home, and Yankee, and co-writes the blog for Matouk linens. In addition to sourcing art for Webster & Company at the Boston Design Center, Katz works with private clients and interior designers and curates pop-up art events. Despite studying Mandarin at Connecticut College and researching Indian painting at Columbia University, Katz forged a career in publishing. Following an internship in the fashion closet of Rolling Stone, Katz worked as a travel editor and model editor (she cast Heidi Klum on her first cover). She soon turned her attention to the online space to edit the first original content online fashion magazine and develop her own site, StyleExperts, which featured advice from icons including Marc Jacobs, Vera Wang, and Iman. At Time Inc. New Media, Katz worked on early digital iterations of Teen People and InStyle. As a managing editor at America Online, Katz developed and oversaw local and national entertainment, shopping, and travel verticals. More recently Katz was a deputy editor at NBC Local Media where she helped build and run a lifestyle site, and an contributing editor at Design Milk. Katz lives in the Back Bay with her husband, two sons, and cat. You can follow her @StyleCarrot on Twitter, Facebook, Pinterest, and Instagram.

Natalie Carpenter of Lekker has invited us to meet up at Lekker.... one of our favorite chic boutiques in Boston!

When:  Tuesday, September 20
Time:  7:00 pm
Where:  Lekker 
1313 Washington Street.  South End
RSVP:  Jill.palese@gmail.com
please bring wine or snacks to share with the group


"Colonial Chic" and Boston Design Heavyweight Team Up at the Pop Up Shoppe

It takes a savvy design eye to see creative new opportunities in unexpected places....and that is exactly what Susan Batista and Fritz Klaetke have done. With their combination of smart design instincts, impeccable taste and good knowledge of our little city's history, the duo was able to re-think the those little "made in China" ceramic lobsters.  Boston Globe describes it as "colonial chic" and Salonistas would call it downright genius!  BRAVO, Susan and Fritz.  

Susan Battista and her partner Fritz Klaetke work with leading businesses and organizations through their award-winning branding and design firm Visual Dialogue  Susan’s expertise is in marketing strategy and research while Fritz is creative director at the firm. Recognizing that Boston gift shops offered cliche items with lobsters made in China, they created 1630  a unique Boston-themed shoppe that features goods they’ve designed, products created by local makers, and vintage from around New England. The pop-up shoppe is currently located in historic Faneuil Hall where 20 million people visit each year. The store is an example of how creating a holistic branded environment taps into current market trends and customer preferences. While we can all shop online from anywhere at anytime, 1630 demonstrates the opportunity for retail to evolve and attract today's customers. Susan will be talking about the “pop-up” phenomenon and opportunities for local makers to reach a broader audience.

Our March 29 design salon will meet at 1630 where we can see first hand what the Boston Globe has called “colonial chic” and the Improper Bostonian has said “is an untouristy tourist shop”. 

Sidebar:  Susan and Fritz host a "Maker Pitch Night" once a month, where local makers are selected to sell their goods in the shoppe!  Susan will give you more information at our meeting. 

When:  Tuesday, March 29th
Time: 7pm
Faneuil Hall
4 South Market (2 doors down from Urban Outfitters)
RSVP:  Jill.palese@gmail.com


Design Salon is turning 10!

Hi Salonistas,

It's hard to believe that Design Salon will be turning 10 in a few months!   We've had loads of fantastic speakers, groovy conversations and fun new connections.  Everyone has sure come a LOOOONNNNNGGGG way since we all first gathered in Jill's studio over wine and candlelight on a chilly evening nearly 10 years ago.

The Boston design buzz says that Salonistas have been busy creating and building empires!  Feel free to shoot me a note and I'll try to post a little blast here.    jill.palese@gmail.com

Remember to check this blog in a couple of weeks...We've just booked a couple of fantastic events in great venues for March and April!


In January Salonistas were invited to the luscious Hudson , where we enjoyed an evening with one of our few male "guest stars", Michael Zimmons of Zimmons Fabrics  .  Michael spoke about how to keep business thriving moving and shaking in a three generation's old family business.  The key?  Thinking creatively,  being open minded, paying attention to customers and having great gut instincts.  Good thing Michael was absolutely adorable, otherwise Jill Goldberg's well curated shop full of eye candy would have been an insane distraction, making even the strongest willed designer weak in the knees.


In February, Natalie Carpenter of Lekker  had generously opened her beautiful boutique to the salonistas, so that we could lounge on her her delicious furniture and enjoy Natalie's scented candles while Erin Gates of Elements of Style shared her new successes, the challenges of starting and growing her brand... and her family.  It was hysterical that her hubby phoned in with a 911 call to Erin.  Apparently, their new baby needed her even more that we did!  THANK YOU ERIN, for generously sharing your evening with us, even though you were on the 5th sleepless night in a row!  We heart you.  

The Buzz  

We've heard through the grapevine that Holly Johnson of Cheeky Monkey can't keep her beautiful felt pillows in stock, and Kate Murphy and Sharyl Stropkay of Studio KS have been in their studio creating the most luscious and framable wrapping papers on the planet.


Designer's Network to Notebook Night

Create, Build, Support, Celebrate

It's been AWHILE since we've had a chance to network with fellow creative gals.  And, maybe it's been a LONG TIME since we've had a chance work out a creative conundrum or just a business brain dump with our small group of supportive, entrepreneural and creative ladies (think back to crit night in art school).  

Please join us for a fun meet up and chance to say and show "out loud" what projects you are working on, thinking about or need some help to put the finishing touches on.  

When:  Wednesday, November 18
Where:  Jill Rosenwald's Studio 
369 Congress Street

Time:  7:00 pm
RSVP:  Jill.palese@gmail.com
Please Bring wine and snacks to share with the group


Hussle and Bustle- How to Elevate Your Brand

With Kate Maloney 

This spring,  Kate Maloney of Kate Maloney Interior Design KMID, one of our early Design Salon Members, was recognized by  Wayfair for having a strong brand voice.   She was asked to speak at Wayfair's Trade Services Workshop on March 26th on the topic of "Elevating Your Design Business-how you can turn your small business into a bustling brand"
 Kate Maloney Albiani has owned and operated a residential interior design firm in Cambridge, Massachusetts since 2003. She has been a Salon Member for many years and enjoyed learning, growing and sharing amongst her fellow Salon Members. 

Kate believes that good design is an organic process between the designer and the clients who know what they love. When designing a home, her decisions are guided by a belief that each home should be unique to the people that live there. Many New England families choose to work with Kate not only for her youthful spin on their traditional homes but because she handily balances form with function. “It doesn’t make sense to use silk brocade on a kitchen banquette, one spill and it’s all over! My goal is to design rooms that are just as beautiful to look at as they are comfortable to live in.”

Please Join Kate and Design Salon Members for a discussion about building your brand and all of the tools that you need to present your best work, both on line and off.  

When:  Tuesday, May 26th
Where:  Jill Rosenwald's Studio
369 Congress Street, Boston
2nd Floor
RSVP:  Jill.palese@gmail.com
Please bring wine and/or snacks to share with the group.  


Crafting Beautiful Design With Integrity

With Catherine Connolly, CEO Merida Rugs

Catherine Connolly, of Merida Rugs meridastudio.com is a woman on a mission.  On a daily basis, she is tasked with making wise business choices that are more than "skin deep".   In today's world, Catherine's mission is an important and precious one; protecting the integrity of a company that cares as much about the makers who are crafting the product as the product itself.  

"For Merida, the quality equation includes the people who bring our rugs to life — from the field to the workroom to the floor.  As a manufacturer we have a responsibility to the hearts and minds of those who, directly or indirectly, have a hand in producing our products.  We work closely with our global partners to ensure fair labor practices that not only provide jobs but also promote people’s health and growth."

With over thirty years experience in the textile and rug industry, Merida is a company of makers, designers, and collaborators. Reviving design manufacturing in Fall River, Massachusetts and working closely with their global partners, Merida is committed to timeless techniques with an eye to the future. It is in their nature to care deeply about sourcing, integrity, and the elevation of design.
As they continue to broaden their portfolio with products that build on our heritage of craftsmanship, showcase their design point of view, and elevate the beauty and integrity of their materials, Merida hopes to grow awareness for the importance of buying quality products that respect the makers as well as the materials. By doing so, they can continue to make a positive impact in the communities where they do business—across the globe and here in Boston. 

Please join us for a first hand discussion with Catherine.  

When:  Tuesday, April 14th
Where:  Merida
1 Design Center Place, Suite 714

Time:  7:00 pm
RSVP:  Jill.palese@gmail.com

Boston Design Center maintains a visitor parking lot off of Drydock Avenue in front of the BDC.  Payment for parking is collected at the reception desk before leaving the building.  Hourly rates apply from 8 am to 9 pm.  Prepaid parking passes for the trade are available in the management office for your convenience 

Thank you, Catherine for your generosity!  For sharing your time, your knowledge and your location with the ladies of Design Salon.