5/8/18

Salonistas, You're Invited


If you happen to be free tomorrow evening, this is a wonderful event, hosted by Boston Magazine!   You are likely to meet some great new and like-minded Bostonians.  Hope to see you there.  Please RSVP on eventbrite.

Cheers, Jill + Jill





4/25/18

Tastemaker and Tastemaking Spring Mash Up with Leah Palone, Senior Marketing Director and Abby Bieglaus, Lifestyle Editor at Boston Magazine and Marni Katz, Style Writer, Curator and Blogger




The delicate dance between a designer and style "broadcaster" is critical to our line of work.  Creating a product/service, then talking about the same product/service means building strong brand identity and maintaining relationships with partners who have the range to create buzz.  Designers need marketers, style editors and bloggers... and vice versa.  If you are a small business, you likely have a tiny budget for PR and fancy promotion campaigns.  Luckily, Boston in filled with generous, creative women who dig building the community of designers and makers; connecting those who make with those who curate.    

Please join us on Tuesday, May 1st at Lekker Home for a panel discussion with some Fabulous ladies of Boston Magazine and Style write Marni Katz for a little spring refresher on sharing your product with the community.   Feel free to share photos or examples of your work. 

Leah Palone, Senior Director of Marketing, Boston magazine

Leah leads the marketing and brand strategy for Boston magazine, Boston Weddings, Boston Home, and bostonmagazine.com. Leah is responsible for the development of new programs and sponsorships. Additionally, she is responsible for leading corporate community engagement and media partnerships to support organizations within the Boston area. She has a passion for food, her home and family, Boston, and creating exceptional experiences that bring brands to life. Leah lives in Swampscott, MA with her husband Mickey, seven-month-old daughter Phoebe, and Goldendoodle Stanley aka Stan the Man.

Abby Bieglaus, Lifestyle Editor, Boston Magazine
Prior to becoming the Lifestyle Editor at Boston Magazine, Abby was a freelance wardrobe stylist in the area working with such clients as Converse and Levi's. 













Marni Kaufman Katz, Curator/Art Consultant at Webster & CompanyCorrespondent at Boston Globe, Freelance Writer at Boston Common, Interiors Boston, Modern Luxury Wedding and  Blogger, @Style Carrot     













Jill Palese, "one of the Jills" and co-founder of Design Salon and Founder of Call To Action Design, C2A, will be the moderator for this panel.  

When: Tuesday, May 1st 
Time:  7:00 pm
Where:  Lekker
1313 Washington Street
Boston, MA  

RSVP:  Jill.palese@gmail.com
Please bring wine and snacks for the group

3/8/18

Spring Strategy Session With Kim Dawson

Kim Dawson, The Sassy Strategist, will give your business strategies a thorough spring cleaning!  

Salonistas, it's easy to feel frustrated this time of year!  Reaching your financial goals, struggling to find customers and clients, seeking the best way to market yourself and your brand, dealing with a long "To Do list" and no budget to hire help.   These are the challenges that every creative business owner faces.  Kim will challenge you to look at your business strategy much the same way that you design your projects so that you can discover great solutions to get your desired results. In this presentation, you will learn 3 key strategies for taking control of your business for beautiful, successful results. 

If you'd like, please send Kim Dawson kim@kdawsonco.com some advance questions that are vexing you and your brand.  
About Kim:  Kim Dawson is a  Business Strategist specializing in helping small business owners connect their entrepreneurial passion to smart, effective strategies in order to achieve the results they deserve, such as more money, more time, more impact and long lasting success.  Her specialty areas include revenue generation, pricing, scalability,business development and growth and branding. 

Before becoming a consultant, Kim was co-founder of Atalasoft, a software company based in Western Massachusetts, and owned/operated a health and wellness company, The Wellness Workout. Kim earned her Bachelor’s degree in Accounting & Business Administration, and a Master’s degree in Nutrition.Kim recently joined the Advisory Board of Abundance Farm, a food justice farm and outdoor classroom focused on promoting food justice, community, and outdoor education of the natural world. Kim previously served as an advisor and Chief Operating Officer of Boston Business Women, a professional membership organization focused on supporting women entrepreneurs through community, wellness, and career development. Kim is currently a member of the “Dream Team” of BostonSpeaks, a communication, business, and leadership training company.Kim is the host of ‘The Sassy Strategist Podcast‘ and is launching her first book in 2018, “From Passion to Profits: The Sassy Strategist’s Guide To Building Your Business.”
When;  Tuesday:  March 20
Where:  Lekker  
1313 Washington Street
Boston, MA  02118
RSVP:  Jill.Palese@gmail.com
Please bring snacks and wine to share with the group

1/24/18

Marketing Sh*t

A Night with Christina Fagan, 
CKO of Sh*t That I Knit


Please join Design Salon and Christina Fagan at Neoscape on Tuesday night.  Christina's shit is ON FIRE!  She has managed to make knitting very cool and has turned her high end knitwear into "a thing" by using a catchy company name, along with clever instagram tricks.  Christina, a Boston area native, has taken her passion for knitting to a whole new level.... the marketplace
is loving Christia's sh*t!  

Sh*t That I Knit is a knitwear company based out of Boston, MA. Our Founder and CKO (Chief Knitting Officer), Christina, learned how to knit as a 10 year old from the CMO (Chief Mom Officer) in Cape Breton, Nova Scotia. As we head into our third season selling knit sh*t, we now employ a group of women in Lima, Peru who are much better knitters than we are. Because of companies like ours, they can knit from home- enabling them to take care of their children while bringing in income to support their families. 
Sh*t That I Knit was founded out of a serious love of knitting and a minor love for joking around about the word sh*t. We like to keep it light, but to get mushy for a moment, it's because of people like you, supporting small business and insane entrepreneurs, that we get to live out this dream life everyday. 
Thank you for supporting our dreams - we sincerely hope you love your knit sh*t as much as we love making it!! 

When:  Tuesday, January 30
Time:  7:00
Where:  Neoscape
23 Drydock Ave  Suite 710W
Plenty of parking in the spaces!
RSVP:  Jill.palese@gmail.com
Please bring wine or snacks to share