DESIGN SALON EVENT..PR NIGHT WITH STACY KUNSTEL..A SMASH SUCCESS!!! AT ACHILLES!!! SO WRETCHEDLY COOL!!!!

stacy takes a break from the maddening hordes!

On the last night in June 2008 our Salon was graced with the presence of New England Home's own PR brainchild Stacey Kunstel! Our Salon meetup was held at Achilles the new chic clothing store/bar/restaurant located in the très happening Fort Point district (where my studio is!). As our salonistas began arriving and schmoozing, we were spoiled by the super friendly staff and our hostess for the evening Liana Peterson. Having our first ever event at a bar was quite a treat for all of us, and we enjoyed the hospitality of this inviting space and dined on yummy snacks and refreshing cocktails.

seema..two cool cucumbers fabric designer seema krish hangs with entrepreneur jill shah!

The evening got rolling after we introduced our guest Stacy who told the group about her career in the mag trade as an editor, and stylist for some of America's top publications such as Country Living and Traditional Home. Stacy left us with the following guide to getting ourselves into an editor's hands, and we have reprinted it for you here.

Design Editor Stacy K tells us show to make it happen..You gotta work!

Jill Rosenwald asks: How in the heck can I get my work into mags?

TIPS:
• Work every angle—a.k.a CROSS PROMOTION
You have a great store/product. When you multidimensionalize it you make it more attractive. When I see a great design I immediately ask, “What’s your house like?”

• A lotta times, it’s WHO you know.
Know who’s on the masthead.
Know if the mag has a regional editor or call to find out.
Mine your friends and colleagues for contacts.

• Attend events.

• Interact online.

• Once you’ve got an editor’s attention be straightforward. Don’t dangle, don’t overwhelm. It’s a delicate balance.

• One magazine at a time—multiple submissions can bite you in the ass.

• Befriend the blogs
Send your ideas/products/stores/stories and how they relate to bloggers’ interests.

• Photography is important. Having high-res shots immediately available is sometimes a make or break point.

• ALWAYS FOLLOW THROUGH

• ALWAYS FOLLOW UP

Stacy was a warm and engaged guest who was very enthusiastic about our group and it's mission. Everyone learned a ton from everything she had to say, and I think she liked us back... she may even want to become a member. Go Stacy!!

After Stacy spoke for about an hour she took questions from the group and was adamant about the fact that you need to be super nice and energetic and memorable yourself if you want to get noticed by publications..But I think my big takeaway of the night was that if you want it you gotta WORK!

The jills ....swimwear designer jill palese gives kudos to the
founder of design salon genius jill rosenwald (me!)

Thank you to everyone who came and particularly a big thank you to our host Liana and our guest Stacy. We look forward to seeing everyone at our next event in August!

bye.
xo
jill

ps. if you join our yahoo group here you can have access to pdfs of stacy's tips!

Doreen Hing shows off Plank bag..beyond gorgeous!

jennifer hill designer of places i have never been makes a splashy entrance with janet kim of RSVP Press

kelly of etcetera media and kristen of Urban Living Studio say that Black is Back!

kara butterfield of make ready tells molly that she has never learned so much about PR in her life!

Kristen with Liana Peterson hostess with the mostest is the poshest!

Bloggers Ball Wrap Up!

HEY THERE Salonistas!
The Ball was a smash hit! A home run for all of us. Thank you for coming, all of Y'all who were there. Kelly of Etcetera media opened up her amazing studio on Wareham street to all of Boston's hot designgrrrllls, and I believe we must have had 50 people in the room. There was plenty of time for the meet and greet portion of the evening before we got rolling with our headliners, Traci,Grace, and Shannon who were introduced to us by jennifer of jhill design. It was great to have such different points of view about bloggerland, as Traci and Shannon are writing personal blogs whereas Grace is more commercial, and has made blogging her business with 30,000 visitors to her site every day.

"the experts of blogland strut their stuff"

A large variety of topics were covered, but I think most salient among them were the following..
1. The internet is still the wild wild west..no rules dude.
2. Stay true to your vision if you plan to have a blog..it's mayhem out there...lotta voices.
3. Blogs need to have a true personal voice to be a success. People read blogs to get to know you.
4. Everyone can smell a bullshitter online, and readers are sure to find you out.
5. If you want to get your work out there, be clear,brief, have great photos, know your audience.

"design salonistas networking away"

We all had a ball and wish all of you who missed it could have been there. Be sure to make it to PR night on the 30th. Ciao.

"it was worth coming for Ann's cupcakes alone"
"shmoozin' and boozin' at the ball"
"our fearless hostesses local bigwig design gurus... jhill and etcetera media's kelly"
"arriving at the scene legendary mover and shaker jill shah!"

"design salonistas"

June Event :: Blogger's Ball with Design*Sponge and Girl in the Green Dress!

It's here ladies, the long waited for Blogger's Ball. Come learn about all things bloggy including what a blog is, how having a blog and being on a blog can benefit your business, and how to approach blog writers.
We are so lucky that Grace of the ever popular design blog Design*Sponge will be coming to talk to us. She will be joined by local blogger, Traci, of Girl in the Green Dress.
Have any specific things you want to learn? Email the hostess for the evening, Jennifer at jhilldesign@mac.com, and she will pass your questions on.
The Ball will be held at the Etcetera Media's studio at 81B Wareham Street in Boston on Thursday, June 19 at 7pm. R.S.V.P to Jennifer at jhilldesign@mac.com. Also don't forget about our PR Night at the end of June (see below post).
See you there!

June Event: PR night with editor Stacy Kunstel

We are excited to announce our next event taking place June 30 with master editor Stacy Kunstel.

Stacy is the Home Editor for Boston-based New England Home magazine and as a contributing editor to more than a dozen other national publications, she writes about, styles, and art directs photo shoots in the region’s most beautifully designed houses (she did Jill's and was apparently a genius at it!).

A former travel editor and design writer for Southern Accents magazine, she has
written about architecture, interior design, personalities, and luxury destinations for publications such as Country Home, Traditional Home, Coastal Living, Renovation Style, Country Living, Entree for Neiman Marcus, Oprah at Home, Better Homes & Gardens, Beautiful Homes, Garden Design, and Decorating.

Stacy works for many of the same magazines as a stylist and producer on photo shoots. She was a contributing editor on the book New Classic Style: Mixing Modern and Traditional for a Fresh New Look.

So come join us and talk about things all P.R:
Host: Jill Rosenwald (r.s.v.p to Jill at mcrae2@aol.com)
Location: Jill Rosenwald's Studio, 369 Congress St, 2nd Flr, Boston
Date: June 30, 2008
Time: 7:00pm

April Event : The Road to Success with Plank Designs + Bob's Your Uncle

April's Design Salon event will feature Doreen Hing of Plank Designs and Michele Yeeles of Bobs Your Uncle. Hing and Yeeles have a lot in common. They both are former footwear designers who used to reside in the U.K and now live in the Boston area where both run their own design orientated businesses.

Plank Designs is a sophisticated resource of cheeky, unique and beautifully designed accessories for yoga and life. Plank's line includes beautiful canvas bags, unique yoga mats, soap and even bathrobes made of bamboo. See more at www.plankdesigns.com
Bob's Your Uncle also is a cheeky business. Their line includes note cards, planners, notebooks, placemats and more. With their iconic bold saying note cards you're sure to recognize their products instantly. More at www.bobsyouruncle.com and to see more of their designs click here.

Come and Join Us!
Host: Jill Palese (r.s.v.p to jill.palese rcn.com)
Location: Jill Rosenwald's Studio, 369 Congress St, 2nd Flr, Boston
Date: Tuesday, April 29, 2008
Time: 7:00

Join the Design Salon!

How fun does meeting once a month to network with other design ladies, chatting about design and business issues and drinking a little wine and eating a few cookies sound?
Join us, we'd love to have you. The events are all free (bringing said wine and cookies of course doesn't hurt), are generally on Tuesday nights and held in Boston at one of the member's studios.
Join our yahoo group here and you will get email reminders about each upcoming event and news about what is going on. Any questions, email designsalonboston (at) gmail.com.